A rather profound analogy...

by Kanye West

"Religion is like clothing. People want comfort. People don’t want to have to take that off. People don’t want to accept the concept of there not being a heaven possibly, or the concept of losing someone and not seeing them again. The only thing that keeps you going is the idea that you will see them again.
It’s [religion] also like branding. Some people go Bapes head to toe, some people do Polo head to toe. Some people go Rocawear head to toe. Me, I kind of just go into the store and take the piece that I like the most."